Paula Piccinini

Paula is vice president of Corporate Marketing for CU Solutions Group. She has served 25 years in the credit union industry in marketing, public relations, and business development capacities. Prior to joining CU Solutions Group, Paula enjoyed working for Sun Federal Credit Union, Michigan First Credit Union, Community Choice Credit Union and Alliance Catholic Credit Union. She earned her bachelor’s degree in journalism from the University of Toledo and is a graduate of CUNA Marketing School.

What So Many Credit Unions Get Wrong About Social Media

By Paula Piccinini

Millennials, soccer moms, high-paid execs – they’re all on some form of social media. But where's the ROI?

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5 Ways Marketing & PR Are Different, 5 Ways They’re Alike

By Paula Piccinini

Marketing and public relations duties are often carried out by the same team. But there are big differences that deserve your attention.

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